WHY EXHIBIT

SMART BUILDING EXPO is Italy’s leading event for home and building automation and system integration. The 2025 edition welcomed more than 1,369 exhibitors and 85,000 visitors from 112 countries, marking a 5% increase compared to 2023 (combined data from SMART BUILDING EXPO, MADE expo, GEE and SICUREZZA).

An event offering a comprehensive overview of the home automation, audio-video, connectivity, smart city technologies, BIM and BMS, renewable energy, energy efficiency and HVAC, electrical systems and smart lighting sectors, making SMART BUILDING EXPO the ideal place to meet qualified professionals, generate new leads and customers, strengthen market leadership, and develop new business opportunities and products.

KEYWORD: INTERNATIONALIZATION

• The fairs with the most positive impact on the market are those capable of involving foreign operators

• Milan is the Italian city with the highest rate of internationality

• SBE obtained the coveted recognition of event of international importance from the Lombardy Region in 2023

• In 2025 MIBA-SBE has already hosted336 hosted buyers from 61 foreign countries